Friday, February 26, 2010

Links, hits and clicks, oh my!

Some definitions and clarifications from Richard...

link: "Link" and "hyperlink" actually both refer to the same thing.

A link is a reference on a web page that references some other place on the same page or somewhere else on the Internet. If text is "clickable" that means it is a hyperlink.

You can identify a hyperlink in a number of ways but the easiest way is to move your mouse pointer over the top of a picture or word and if your mouse cursor change to look like a small hand then the item you are looking at, is a link and you can click it.

click: n the World Wide Web advertising industry, selection of a banner ad by a user. The effectiveness of Web advertisements are measured by their click-through rate - how often people who see the ad click on it.

hit: Any time a piece of data matches criteria you set. For example, each of the matches from a Yahoo or any other search enginesearch is called a hit.

1 comment:

  1. Suzi, Thank you for the definitions. There should be an Idiot's Guide for computer terminology. Is there such an animal? Jane

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